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Welcome to Financial FUNdamentals, Inc. where getting smart about money is funny.

Let’s face it—talking about finances can feel like trying to read ancient hieroglyphics while blindfolded. But  It doesn’t have to be that way!

Money impacts everything. And yet, 57% of American adults are financially illiterate, meaning they lack the basic skills to budget, save, and invest wisely. Meanwhile, nearly 70% of kids graduate high school without ever taking a personal finance course, and it shows—78% of adults live paycheck to paycheck. The result? Stress, debt, and missed opportunities.

Through Financial FUNdamentals Foundation, our nonprofit arm, we bring practical financial coaching to kids, young adults, and adults. Think interactive workshops, real-world simulations, gamified lessons, and entertaining content that can make you laugh about the mistakes we all make in personal finance—with easy to understand solutions.

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The Visionary Behind
Financial FUNdamentals,Inc.

Financial FUNdamentals, Inc. is the brainchild of TV and radio personality Dawn Litchfield Brown, who just so happens to also be a rockstar financial advisor with over 40 years of experience. Dawn loves to teach and knows that money talk can be overwhelming. So she created a fresh, fun way to learn—without confusing jargon, boring lectures, or condescending niceties.

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