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Welcome to Financial FUNdamentals, Inc. where getting smart about money is funny.

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Let’s face it—talking about finances can feel like trying to read ancient hieroglyphics while blindfolded. But  It doesn’t have to be that way!

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Money impacts everything. And yet, 57% of American adults are financially illiterate, meaning they lack the basic skills to budget, save, and invest wisely. Meanwhile, nearly 70% of kids graduate high school without ever taking a personal finance course, and it shows—78% of adults live paycheck to paycheck. The result? Stress, debt, and missed opportunities.

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Through Financial FUNdamentals Foundation, our nonprofit arm, we bring practical financial coaching to kids, young adults, and adults. Think interactive workshops, real-world simulations, gamified lessons, and entertaining content that can make you laugh about the mistakes we all make in personal finance—with easy to understand solutions.

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The Visionary Behind
Financial FUNdamentals,Inc.

Financial FUNdamentals, Inc. is the brainchild of TV and radio personality Dawn Litchfield Brown, who just so happens to also be a rockstar financial advisor with over 40 years of experience. Dawn loves to teach and knows that money talk can be overwhelming. So she created a fresh, fun way to learn—without confusing jargon, boring lectures, or condescending niceties.

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